** For the most RECENT and RELEVANT information about Marmalead and Etsy SEO, head over to Marmalead’s Help site! **
Hi and welcome to basic training!
Below I have nine training videos for you covering the main features of Marmalead. They’re in the order I would recommend using them. As you get familiar with the features, you’ll find ways of using them that I’ve never even thought of. When you do, let me know 🙂
I’ve tried to answer our most common questions in the videos, but if you have further questions, let me know! The best way to reach me is through the messaging system in the bottom right when logged into Marmalead.
It’s the next level in our quest to help you get found on Etsy. It’s a right-brain friendly green, yellow, and red system of measuring three important criteria of keywords.
Those criteria are Engagement, Competition, and Category Page.
Game changer? We’ll let you be the judge of that 😉
Read more on it here https://wp.me/p69J5y-88
Matching Items Table
Tags Used Table
Shop Filter and Checking Your Ranking
Make sure to add your Shop Name to your Marmalead account in Account Settings.
My Two Cents on Descriptions
I see a lot of descriptions that make my head spin. Way too much going on. Social media links, other listings, tons of how to order information. TLDR (too long didn’t read). We have short attention spans, so it’s imperative to make each second count…
Casual Sterling Silver Beach Themed Starfish Necklace
This sterling silver starfish necklace is the perfect choice for when you’re walking the beach or wishing you were.
It’s smooth polished texture with just the right amount of detail is the perfect accent to your favorite summer dress.
Ordering is easy. Just click the add to cart button on the right and purchase with a credit card or PayPal and I’ll have your silver starfish on the way in no time!
Okay, let’s break down why I did that.
Line 1 is the headline. It grabs attention and has one job. Make the buyer read the next line.
Line 2 is for capturing interest. I’m thinking my target buyer for a starfish necklace has strong positive feelings about the beach.
Line 3 is for building desire. Now it’s becoming mine. I’ve paired it with something they already own, their favorite summer dress.
Line 4 is for closing the sale. Everyone wants easy (think Amazon Prime and 1-Click Ordering). Tell them what to do.