How much you can make on Etsy still depends on one thing more than anything else: whether you treat it like a business.
How much you can make on Etsy still depends on one thing more than anything else: whether you treat it like a business.
If your Etsy listings are getting 50+ views a week but barely any sales, you don’t have a traffic problem—you have a conversion problem. And here’s the truth: improving your Etsy conversion rate is faster, cheaper, and more predictable than chasing more clicks.
Etsy SEO means optimizing your listings so shoppers can find your products when searching for them online. And a solid SEO strategy is one of the most effective ways to bring more organic traffic to your Etsy shop. To improve your Etsy SEO in 2026, follow these 10 simple steps.
If your Etsy listings aren’t getting the traction they used to, there’s a reason. Etsy’s algorithm has pushed even further into a personalized, app-driven shopping experience, and search now leans heavily on buyer behavior. Sellers using outdated SEO tactics are losing visibility, while those who adapt are seeing an increase in both traffic and conversions.