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Etsy How-to

How to Create & Maintain an Etsy Shop Aesthetic

An Etsy shop aesthetic goes hand in hand with establishing a brand for your Etsy shop. If Etsy were a physical marketplace, your shop aesthetic would be your store’s overall feel, appearance, and vibe. It’s probably one of the first things potential buyers will notice about your shop. And for that reason, your Etsy shop […]

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The Jam

How to Make Money with Cost-Plus Pricing for Etsy

Are you covering all your expenses in your prices? At the end of the day, when you make a sale, are you covering all your trips to the post office and all those other little things that go into your time and energy that you spend on your products? In this episode of the Jam, […]

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Etsy How-to

Know Your Etsy Shop Branding Before You Open

Etsy shop branding is an integral part of the long-term success of your business. It’s also one of the many things sellers need to have nailed down before launching an Etsy store. 

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The Jam

The Truth About Market-Based Pricing on Etsy

Are your products priced correctly? Are you missing out on sales because your prices are either too high or too low? How do you know if customers see your products as high-end or bargain-bin? Well, in this episode of the Jam, we take a look at market-based pricing on Etsy!