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Etsy How-to

Effective Etsy Branding: Speaking to Your Target Audience

Etsy shop branding is a tricky beast to master. Truth be told, any form of branding can be hard to make perfect. But it’s important to remember the old saying, “better done than perfect.” Well, the same goes for the branding of your small business.

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Business Life

Etsy Shipping Labels: Are They Worth It?

Etsy says they’ve made order fulfillment easier and more affordable with tools like Etsy shipping labels, calculated shipping, and shipment tracking. But are these tools actually worth it? Or are they just another gimmick from Etsy?

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Business Life

What Etsy’s Purchase Protection Program Really Means for Sellers

Etsy’s Purchase Protection program launched on August 1, 2022. Promoted to directly invest in Etsy sellers, it’s also intended to bring more shoppers to the online platform. Etsy’s primary goal with this new refund policy is to generate more trust among shoppers. But reception from the seller community is mixed. And here’s why.

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Etsy How-to

How to Start an Etsy Shop: Everything You Need to Know to Succeed on Etsy

Do you have what it takes to succeed on Etsy? If you’re a creative individual with a passion for the products you make, then we think you do. But here’s the thing, before you can find success as an Etsy seller, you need to know how to start an Etsy shop. And that means understanding […]