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Business Life

Using TikTok for Etsy: Short-Form Video in 2025

Etsy, the online marketplace for handmade and vintage sellers, is encouraging sellers to embrace short-form video content as a powerful way to market their products and grow their audience on social media. Inspired by the success of platforms like TikTok, Etsy is making moves to help sellers adapt to this fast-paced marketing landscape.

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Etsy How-to

Using Social Media to Maximize Your Etsy Shop’s Potential

Social media is a big part of our daily lives—whether you like it or not. And while it’s easy to find yourself mindlessly scrolling an infinite feed of content tailored to your exact hobbies and interests, social media has another role for Etsy sellers. And it’s a big one. So here’s how to use social […]

Categories
Business Life

The Real Costs of Free Shipping on Etsy

Free shipping is one of the most powerful incentives you can offer online. Why? Because it’s one less decision for a shopper to make before they buy your product. Once a customer sees “Free Shipping,” the price displayed is effectively the price they pay—with no extra fees. But what does free shipping cost you?

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Etsy SEO

Etsy Tags that Sell: Converting Visitors into Customers

Etsy tags that sell are tags that bring in the right buyers who are looking for a product exactly like yours. They match your target audience. They have the right budget in mind. And they jive with your brand. Using Etsy tags that sell gets your listings to the top of search results and converts […]